THE M STORE

If you wear boardies and flip flops in the winter, say 'dude' a whole lot more than you ought to (i.e. ever) and would honeymoon in Newquay if you got the chance then this is the shop for you. Overpriced labels, overbearing staff and over–the–top logos are the ingredients for this beach bums' clothing store. Prepare for tsunamis of ponciness, being mobbed by wannabe surfers and only being able to afford a Paul Frank key ring – at a stretch. Not that we'd advise you to steer clear altogether – the in–house DJ, mildly attractive staff and piles of free leaflets do plenty to ease the experience.

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